Bridal Jewelry Facts - For Fun
I thought this was interesting...
- The engaged consumer is a $9 billion market for the jewelry industry.
- Bridal jewelry sales account for 35% of jewelers’ total business .
- 1 out of 3 jewelry purchases is made by a bride or groom.
- 55% of brides were involved in the selection/purchase of their engagement rings.
- 39% of brides shopped for and bought their engagement rings with their fiancés.
- Brides visited an average of four stores with their fiancés.
- Average cost of an engagement ring is $3,700.
- Average cost of a wedding band is $1,417.
- 92% of brides buy a wedding gift for their fiancé.
- Watches are the number one gift from the bride to the groom at 24%.
- 70% of brides are expecting to receive a gift in return; 59% would like to receive a watch/jewelry.
- Watches are the number two gift from the groom to the bride; jewelry is number one at 55%.
- The engaged consumer is a $9 billion market for the jewelry industry.
- Bridal jewelry sales account for 35% of jewelers’ total business .
- 1 out of 3 jewelry purchases is made by a bride or groom.
- 55% of brides were involved in the selection/purchase of their engagement rings.
- 39% of brides shopped for and bought their engagement rings with their fiancés.
- Brides visited an average of four stores with their fiancés.
- Average cost of an engagement ring is $3,700.
- Average cost of a wedding band is $1,417.
- 92% of brides buy a wedding gift for their fiancé.
- Watches are the number one gift from the bride to the groom at 24%.
- 70% of brides are expecting to receive a gift in return; 59% would like to receive a watch/jewelry.
- Watches are the number two gift from the groom to the bride; jewelry is number one at 55%.

